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What is applied psychology?

Michael Feder

Written by Michael Feder

Christine Neider, Dean of the College of Social and Behavioral Science

Reviewed by Christina Neider, EdD, Dean of the College of Social and Behavioral Sciences

Before even asking yourself, what is applied psychology, let's take a few steps back. From nearly the beginning, human beings have devoted much thought to questions of the mind. How we think, how we learn and how we understand the world around us are questions that ancient philosophers from Egypt to Greece to China to India have pondered.

In the last 200 years, these philosophical meditations of the mind took on a more formal shape, developing into the scientific field of psychology that we know of today. Over time, psychologists took their theories of human cognition, behavior and perception out of the textbook and into clinics, offices and schools.

In this way, the field of applied psychology was born (though the story, as you will see, is a bit more complicated than that).

What is applied psychology?

Encyclopedia Britannica answers the question "What is applied psychology" with this: 鈥淭he use of methods and findings of scientific psychology to solve practical problems of human and animal behavior and experience.鈥

Even the Britannica editors acknowledge that this definition is far from complete. The broad and varied types of applied psychology make a single definition elusive.

That being said, the important element here (and what ultimately defines applied psychology within psychology as a whole) is the use of psychology to 鈥渟olve practical problems.鈥 Though their work depends upon theory, clinical psychologists work in practical terms, not theoretical ones. They attempt to solve real issues that affect real people in the real world.

Origins of applied psychology

As stated before, thinking about thinking is not a new thing. The development of psychology (and therefore applied psychology) into a formal discipline would require a textbook-sized explanation covering millennia.

For the sake of brevity, then, the origin of applied psychology can be safely placed in the 18th century. Coinciding with the Industrial Revolution, which transformed a largely feudal agrarian European population into city-dwelling factory workers, psychology arose in a similar vein. Much like the industrialists of this time period, early psychologists attempted to assert human order and control over the natural world.

It would not be until the 19th century that psychology would become a formal, empirical, scientific discipline based on hypotheses, experiments and studies.

Wilhelm Wundt is considered one of the fathers of modern psychology. In the psychological lab he founded at Leipzig University, he attempted to find physical origins of mental phenomena through experiments in senses, reflexes and memory.

Soon other psychological labs began springing up, and it was not long before psychologists translated the results of their experiments to applications beyond the laboratory.

Into the 20th century

Asking what is applied psychology as the world entered the 20th century brings us to the period when this field truly came into its own, determined largely by the challenges of that era. War, population growth and the growth of industrial economies were the main drivers.

From veterans returning from the traumatic fronts of World War I to the educational needs of growing nations, there was ample opportunity for psychology to become applied on a large scale. Two major journals devoted to the specific field of applied psychology developed during this period: the German Zeitschrift f眉r angewandte Psychologie and the American Journal of Applied Psychology, still in print today.

During this period, applied psychology largely fell into three types:

  • Clinical psychology
  • Educational psychology
  • Industrial-organizational psychology

These were the first types of applied psychology, though many more were to follow.

Types of applied psychology

Clinical psychology

The focus of clinical psychology is to use psychological theories and practices to change how a person thinks or behaves. Though this work originated in private practice, it has since grown to applications in public health and social welfare organizations.

Aspects of clinical psychology include:

  • Resolving issues of emotion, thinking and behavior
  • Helping patients develop healthy responses to stress or conflict
  • Treating long-term conditions, such as PTSD and addiction
  • Conducting research to develop new treatments for mental illnesses

Educational psychology

When considering what is applied psychology in the pedagogical environment, you鈥檒l encounter the subfield of educational psychology. Tasked with guiding students through their education, teachers depend in part on educational psychology to help them develop their curriculum. With an understanding of learning theories, educators can better understand the psychology of their students to make lessons stick. Educational psychology, however, has applications far beyond the classroom.

Aspects of educational psychology include:

  • Improving learning outcomes within schools
  • Outlining and improving the educational development of students with special needs
  • Conducting experiments to develop learning theories and improve student outcomes

Industrial-organizational psychology

It may seem obvious, but the mental health of a company, big or small, can greatly affect productivity and therefore overall success. Industrial-organizational psychology studies how humans behave in a workplace, delving into the challenges and opportunities that develop when human beings work together.

Aspects of industrial-organizational psychology include:

  • Improving employee motivation within a company
  • Evaluating and improving business protocols and employee training
  • Surveying employees to determine their psychological needs and well-being
  • Enhancing hiring processes for businesses

Climate and environmental psychology

Human beings have had a profound effect on the world around them, and it certainly goes both ways. Climate and environmental psychology studies the ways humans react to the environment around them, and how human behaviors affect that environment.

Aspects of climate and environmental psychology include:

  • Uncovering psychological relationships between people and environmental factors such as changing seasons or the time of the day.
  • Researching how best to communicate environmental concerns and solutions
  • Developing methods to improve environmentally sustainable practices within a population

Forensic and public service psychology

While much of the law deals with the physical world, the mental world certainly has a major role to play. 听So, what is applied psychology in the realms of criminal justice and public service? Forensic and public service psychology is a wide-ranging field focusing on legal issues that require psychological expertise.

Aspects of forensic and public service psychology include:

  • Assessing the threat a paroled inmate may have on society at large
  • Providing testimony relating to the mental condition of an involved party
  • Determining who is the best fit for public service positions, such as police officers and firefighters
  • Working with veterans suffering from trauma-related mental health challenges

Media psychology

It鈥檚 no exaggeration that media, which encompasses everything from social media to news television to radio broadcasts, plays a major role in the world today. As a discipline, media psychology represents an attempt to uncover the relationship between media technologies and the human mind.

Aspects of media psychology include:

  • Implementing new technologies into education and traditional clinical practice
  • Studying the effects of media technologies on human behavior, cognition, development and society as a whole.
  • Producing laws, standards and regulations governing media
  • Working with media personnel to better connect with an audience

Degrees and careers in applied psychology

A career in applied psychology can be a rewarding way to help others in the community, while making new discoveries to further the discipline.

Here are some educational options available to those interested in applied psychology, as well as possible career paths in the discipline.

A Bachelor of Science in Industrial Organizational Psychologycan prepare you for a career in:

  • Training specialist
  • Human resources specialist听
  • Employee development specialist
  • Personnel analyst

A Bachelor of Science in Applied Psychology with a concentration in Media and Technology can prepare you to be a:

  • Market research specialist
  • Communications specialist

A Master's Degree in Industrial-Organizational Psychology听can prepare you to be a:

  • Employee relations manager
  • Human resources operations manager
  • Development manager

A Master's in Psychology听can prepare you to be a:

  • Psychology instructor
  • Compliance manager
  • Regulatory affairs manager

Find education in applied psychology

We鈥檝e given you some answers to the question: What is applied psychology? But, as you鈥檝e read, there are educational requirements to become an applied psychologist, and 七色视频 has options for psychology degrees to help you build your knowledge and skills:

Interested in learning more? Request more information.

Photo of blog author Michael Feder smiling.

ABOUT THE AUTHOR

Michael Feder is a content marketing specialist at 七色视频, where he researches and writes on a variety of topics, ranging from healthcare to IT. He is a graduate of the Johns Hopkins University Writing Seminars program and a New Jersey native!

Headshot of Christina Neider

ABOUT THE REVIEWER

Christina Neider is the dean of the 七色视频 College of Social and Behavioral Sciences.听Neider鈥檚 career spans more than 30 years in academia, healthcare and the U.S. Air Force. She has held several academic leadership roles at 七色视频, and she is the Vice President of membership for the Arizona Chapter of the Healthcare Information and Management Systems Society.

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